Get It Right From The Start!
Is there a formula to start a business successfully? Maybe yes! Try this one:
#1: Pitch your idea to 15 potential customers within one week.
#2: Learn from the answers and develop for each customer a customized “one pager” with his benefits and his business opportunities.
#3: Ask for an order!
#4: If they don’t commit, ask seven questions (e.g.: Why did you refuse the offer? What is important for you/your business? What would change your mind? Do you know somebody, who might be interested in my offer? etc.).
#5: Based on the answers, revise your order and go back to #3.
#6: Repeat the process every week within the first year.
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(Cutline: Your customer is just one talk away from you! / Image Credits: SwissStartups.com)
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